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Diploma of Marketing

National ID: BSB51215 | State ID: AVW6

 

Advance your career in marketing through the development of strategic marketing and research capabilities.

This course will prepare you for a variety of marketing roles across different industry sectors, such as:

  • Marketing manager
  • Market research specialist
  • Marketing communications manager
  • Online marketing manager

It will provide you with strong theory knowledge and demonstrated managerial skills, allowing you to supervise other staff members and lead marketing campaigns.

If you have recently completed Year 12 but do not have experience in the industry, you are not eligible for this course. You will have to complete BSB41315 Certificate IV in Marketing before enrolling in the Diploma of Marketing.

Your qualification prepares you for roles such as:

Successful completion of this qualification provides you with the opportunity become a marketing manager, marketing team leader, product manager or a public relations manager.

For information about jobs and pathways, please see joboutlook.gov.au

Further study opportunities:

Advanced Diploma of Marketing, A range of other advanced diploma qualifications, University

Course overview

Course details

Course Overview

Where Northbridge Building 1
Duration

6 months (1 semester)

How Full-Time
Part-Time
When

Successful completion of this qualification provides you with the opportunity become a marketing manager, marketing team leader, product manager or a public relations manager.

For information about jobs and pathways, please see joboutlook.gov.au

Further study opportunities:

Advanced Diploma of Marketing, A range of other advanced diploma qualifications, University

Please contact the college to receive an indicative price for this course.

Local full time students

Course fees are made up of two components, tuition fees and resource fees.

Tuition fees are determined by multiplying the course fee rate by the nominal hours, which is the number of hours in which an average student could be expected to complete each unit. They are not the hours of training or instruction.

Resource fees are charges for material that are essential to a course or unit, and are purchased by NMT to be used by students during the course.

Fees may vary depending on the units you are enrolled in so an approximate amount has been shown. You will be given the exact amount of your fees at enrolment. Part time student fees will vary depending on the number of units you are enrolled in.

Please note, you may also need to buy textbooks or equipment for your course.

For details see the indicative fees list here.

International Students

If this course is available for International students you will need to pay your course fees to TIWA when you accept your offer.

GROUP 01 UNITS

Unit Title National ID Unit of Study
PLAN MARKET RESEARCH BSBMKG506 AUH85
DESIGN AND DEVELOP AN INTEGRATED MARKETING COMMUNICATION PLAN BSBMKG523 AUJ17
IMPLEMENT AND MONITOR MARKETING ACTIVITIES BSBMKG514 AUH48
DEVELOP A MEDIA PLAN BSBADV507 AUK39
INTERPRET MARKET TRENDS AND DEVELOPMENTS BSBMKG507 AUM46
Identify and evaluate marketing opportunities BSBMKG501 AUI00
ESTABLISH AND ADJUST THE MARKETING MIX BSBMKG502 AUL84
Write complex documents BSBWRT401 AUK28

If this course uses TAFE Admissions, to study full-time in 2017 apply through tasonline.tafe.wa.edu.au.

Part time enrolments are usually done in late January and mid June each year while online and continuous enrolment courses normally have enrolments available at any time, for help enrolling or for more information:

call: 1300 300 822 or email: enquiry@nmtafe.wa.edu.au

International students please contact www.tafeinternational.wa.edu.au.

For apprenticeships and traineeships, you must be employed in a training contract by an appropriate organisation to study.

For all other enquiries please call us on 1300 300 822 or email: enquiry@nmtafe.wa.edu.au

Entrance Requirements

School Leaver Non-School Leaver AQF
Completion of WACE General or ATAR (Minimum C Grades) or equivalent Completion of WACE General or ATAR or equivalent (minimum C Grades) Certificate III

 

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Page last updated March 30, 2017